Founded in 1881 at the Grand Hôtel in Monte-Carlo,
Moëhr crafts fragrances in France and Italy using short
formulas, modern extraction techniques, and a rigorous
commitment to ethical sourcing. Rooted in heritage yet
tinged with childhood memories, Moëhr evokes an
understatedly surreal world, defined by a splash of
mischief, a dash of mystery, and a twist of gourmandise.